Who doesn’t love a bit of chocolate? Most people are partial to a bar at least once in a while. But did you know that chocolate actually has health benefits? It’s the cacao in chocolate that contains the most healthy chemicals, such as flavonoids, so to benefit from chocolate the most, look for dark chocolate with at least 70% cocoa solids and a low amount of cocoa butter, which is the fattening bit along with the milk and sugar. A study at King’s College London discovered that 50g of dark chocolate contains as many flavonoids as six apples or seven onions. Which would you rather eat?

What is chocolate good for?
They have been many studies recently into the benefits of chocolate. Some of the claimed health benefits include maintaining cardiovascular health, lower stress levels, improvement in cognitive skills and it can make you happy, well we all knew that already didn’t we?

So when it comes to looking after your heart, dark chocolate can reduce your risk of heart failure. A study in Sweden, showed that women who ate one or two servings of dark chocolate every week were up to a third less likely to develop heart failure. The antioxidant flavonoids within the chocolate help to enhance the flexibility of our veins and arteries.

So called “healthy chocolate” also attends to other matter of the heart. A natural chemical called tryptophan, dubbed a natural “love drug”, is found within chocolate. Tryptophan is used by the brain to create serotonin, which makes you happier. Also hiding inside an innocent bar of chocolate is phenylethylamine, a chemical that creates feelings of giddiness and excitement most commonly felt during sexual encounters.

The Swiss have learnt that dark chocolate reduces the level of stress hormones. So now there’s a great reason to reach for a bar of chocolate when you’re feeling anxious. Another reason to grab a bar is if you need to complete a complex mental task. A study has shown that chocolate rich in flavonoids actually increased the blood flow to women’s brains and helps them to concentrate on difficult mental tasks.

So now you know chocolate isn’t all bad. As with anything, it’s a case of eating it in moderation but there’s no need to beat yourself up when tucking into a chocolate snack. If you’re looking for a promotional product that will go down well with any target audience, why not consider promotional chocolate? You can even share with your customers the potential health benefits of their sweet treat.